Youthwatching ’09, a one day powershop on European youth culture, merging youth trends and inspiring youth marketing concepts.
You’ll be given answers to the following questions:
- how does the European youth population think, feel & live in this day and age
- how can you reach 14 to 25 year old consumers more effectively with your message and/or product
- how can you translate this into a cutting-edge marketing strategy
- how can you keep the target group’s attention
The summit brings strategic insights & revelations from the European youth trend report 2009, first-rate speakers, young talent corners, live acts, panels, inspiring cases and concepts. You’ll get to know why indeed youth culture relates with the 40+ generation and why change within creative youth culture can be a source of inspiration for innovation, product development, positioning and business development.


