Antti is a co-founder of Blyk. Antti has over 25 years experience as a senior manager in branded goods, retail and wholesale, publishing, film and advertising industries. In 1991 Antti was appointed Managing Director of Film and TV production at WSOY one of the leading publishers in Finland. He has since gone on to produce a number of award-winning documentaries, corporate and marketing films which have won plaudits in the USA, France, Finland and Germany.
Antti is now the co-founder and chairman of Contra Advertising, which operates in London, Helsinki, San Francisco, Singapore, Beijing and Shanghai. He is also a chairman or board member for more than 10 companies; a well-versed speaker, Antti is a regular at lectures on global marketing and brand issues for international audiences.
Blyk
Blyk is the new mobile network for 16 – 24s that’s funded by advertising. Blyk links young people with brands they like and gives them free texts and minutes every month.
For advertisers Blyk is an innovative, new media channel, providing direct access to the 16-24 year old market.
