Thijs Boon (Vice)

Thijs Boon is the publisher of Vice in Holland and Belgium. Vice is on of the fastest growing youth media compagnies in the world with activities ranging from magazine publishing, events, viceland.com, vbs.tv, movies, books and brand consultancy. Thijs has a background in media, studying marketing and communications at the HVA in Amsterdam and working for several years as a business development manager at a big publishing house in the Netherlands (quote media). In 2006 thijs launched Vice in Holland and Belgium followed in 2007. Vice currently has offices in 17 countries throughout the world, and has transformed the brand in the last 3 years into a global 360 degree media and marketing company with an unrivalled multitude of touchpoint for youth to experience content. The voice of a global subculture, Vice now talks to over 10 million young, pioneering consumers every month.